IPL 2024: In a historic feat for the Indian Premier League (IPL), the season opener between Chennai and RCB witnessed an unprecedented viewership of 16.8 crore on the Star network. This remarkable milestone marks the highest viewership ever recorded on the inaugural day of any IPL season to date.
The match captivated a staggering 16.1 crore viewers simultaneously, underscoring the immense popularity and widespread appeal of IPL cricket. Notably, viewers collectively spent a record-breaking 1,276 crore minutes watching the thrilling encounter.
The digital platform also saw remarkable engagement, with 11.3 crore individuals tuning in to watch the match on Jio Cinema Digital, further highlighting the diverse avenues through which audiences engage with IPL content.
The overwhelming response to the Chennai vs RCB clash underscores the enduring allure of IPL cricket, transcending geographical boundaries and uniting millions of cricket enthusiasts across the country. As the season progresses, anticipation mounts for more exhilarating matches and unprecedented viewership milestones.