Big Bollywood movie to release on OTT, Big Multiplex Chain FumesMay 15, 2020 02:49 PM
Amid the uncertainty of COVID lockdown, the cinema industry is considering the option of releasing their movies on OTT platforms. Till now the filmmakers are resorting to wait and see approach. No big movie is released to date on OTT. But it seems the rising interest on the invested money is forcing to take a decision now. Hence, the makers are evaluating the returns for their films if released directly online.
Finally, the much-awaited Bollywood film ‘Gulabo Sitabo’ is getting released on OTT. This movie which stars Amitab Bachchan and Ayushman Khurana in the lead roles will be released directly on Amazon Prime worldwide on 12th June. The award-winning director ShoojitSarcar has directed this film. The movie should have hit the screens in April if Corona lockdown was not imposed.
However, there is a talk doing rounds that top multiplex chain INOX is not happy with this development. It is learned that this multiplex chain has shot a letter indirectly in a threatening manner raising the objection to its release on OTT. Irrespective of the multiplexes' stance, many other movies are also in pipeline to greet the audience directly at their doorsteps.
The other Bollywood flicks which are waiting to be released on OTT are said to be Akshay Kumar starrer ‘Laxmi Bomb’, JanhviKapoor’s ‘GunjanSaxena: The Kargil Girl’, IshanKhattar’s ‘KhaaliPeeli’ and VidyaBalan’s ‘Shakuntala Devi’. Gradually the South Indian films from Tollywood and Kollywood might also take a leaf out of the Bollywood to introduce the new kind of cinema experience to the audience.